Strategic Communication
This is an archived copy of the 2021-22 catalog. To access the most recent version of the catalog, please visit http://catalog.ndsu.edu.
Major Requirements
Major: Strategic Communication
Degree Type: B.A. or B.S.
Minimum Degree Credits to Graduate: 120
University Degree Requirements
- Satisfactory completion of all requirements of the curriculum in which one is enrolled.
- Earn a minimum total of 120 credits in approved coursework. Some academic programs exceed this minimum.
- Satisfactory completion of the general education requirements as specified by the university.
- A minimum institutional GPA of 2.00 based on work taken at NDSU.
- At least 36 credits presented for graduation must be in courses numbered 300 or higher.
- Transfer Students: Must earn a minimum of 60 credits from a baccalaureate-degree granting or professional institution.
- Of these 60, at least 36 must be NDSU resident credits as defined in #7.
- Within the 36 resident credits, a minimum of 15 must be in courses numbered 300 or higher and 15 credits in the major field of study.
- At least 36 credits must be NDSU resident credits. Resident credits include credits registered and paid for at NDSU.
For complete information, please refer to the Degree and Graduation Requirements section of this Bulletin.
University General Education Requirements
| Code | Title | Credits |
|---|---|---|
| Communication (C) | 12 | |
| College Composition I | ||
| College Composition II | ||
| Fundamentals of Public Speaking | ||
Upper Division Writing † | ||
| Quantitative Reasoning (R) † | 3 | |
| Science and Technology (S) † | 10 | |
| Humanities and Fine Arts (A) † | 6 | |
| Social and Behavioral Sciences (B) † | 6 | |
| Wellness (W) † | 2 | |
| Cultural Diversity (D) *† | ||
| Global Perspectives (G) *† | ||
| Total Credits | 39 | |
| * | May be satisfied by completing courses in another General Education category. |
| † | General education courses may be used to satisfy requirements for both general education and the major, minor, and program emphases, where applicable. Students should carefully review major requirements to determine if specific courses can also satisfy these general education categories. |
- A list of university approved general education courses and administrative policies are available here.
Arts, Humanities, and Social Sciences
Degree Requirements
Bachelor of Science (B.S.) Degree – The completion of a minor program of study.
Bachelor of Arts (B.A.) Degree – Second year language proficiency at college level required.
Arts, Humanities and Social Sciences College Requirements
An additional 9 credits are required by the College of Arts, Humanities and Social Sciences for a student whose primary degree is a Bachelor of Science or Bachelor of Arts degree in a major from the College of AHSS. These additional 9 credits are not required for the Bachelor of Science in Architecture degree, Bachelor of Science degree with a major in Environmental Design, Bachelor of Fine Arts degree, Bachelor of Music degree, for any student whose primary major or degree is not in the College of AHSS, or the student is earning two majors or two different degrees.
| Code | Title | Credits |
|---|---|---|
| AH&SS College Requirements | ||
Courses used to satisfy any general education requirement cannot be used to also count toward the AH&SS College Requirements. A minimum of three credits is required in each of the 3 following areas for a total of 9 credits. Choose only those courses with the prefixes listed for each area. A course with the WGS prefix can only be used in one area. | ||
| Area One: Humanities | 3 | |
ARB, ENGL, FREN, GERM, HIST, HUM, PHIL, RELS, SPAN, or WGS | ||
| Area Two: Social Sciences | 3 | |
ANTH, CJ, COMM, EMGT, POLS, SOC, or WGS | ||
| Area Three: Fine Arts | 3 | |
ARCH, ART, ENVD, LA, MUSC, or THEA | ||
| Total Credits | 9 | |
Major Requirements
| Code | Title | Credits |
|---|---|---|
| Pre-Communication Requirements: | ||
Students must complete the following 18 credits of coursework with a minimum GPA of 3.00 to be admitted to the professional major. | ||
| ENGL 120 | College Composition II | 3 |
| COMM 110 | Fundamentals of Public Speaking | 3 |
| COMM 112 | Understanding Media and Social Change | 3 |
| COMM 114 | Human Communication | 3 |
| COMM 212 | Interpersonal Communication | 3 |
| COMM 220 | Persuasion | 3 |
| Professional Strategic Communication Major | ||
| COMM 101 | Majors and Careers in Communication | 1 |
| COMM 200 | Introduction to Media Writing | 3 |
| COMM 375 | Principles of Strategic Communication | 3 |
| COMM 377 | Media Planning | 3 |
| COMM 425 | Specialty Writing | 3 |
| COMM 431 | Communication Ethics and Law | 3 |
| COMM 470 | Research for Strategic Communication | 3 |
| COMM 472 | Public Relations Campaigns | 3 |
| or COMM 473 | Case Study in Public Relations | |
| or COMM 476 | Advertising Campaign Practicum | |
| COMM 496 | Field Experience | 3 |
| Select one of the following for upper division writing requirement: | 3 | |
| Business and Professional Writing | ||
| Writing in the Technical Professions | ||
| Writing and the Creative Process | ||
| Writing in the Sciences | ||
| Writing in the Health Professions | ||
| Writing in the Design Professions | ||
| Visual Culture and Language | ||
| Writing in the Humanities and Social Sciences | ||
| Researching and Writing Grants and Proposal | ||
| Electives: | 18 | |
| Six COMM courses selected in consultation with one's advisor. Students can specialize in Advertising or Public Relations. Up to 3 additional credits of COMM 496 can be counted toward this requirement. | ||
| Total Credits | 64 | |
Program Note: Student enrollment is limited to one degree program offered by the Department of Communication.
Minor Requirements
Minor: Strategic Communication
Required Credits: 21
| Code | Title | Credits |
|---|---|---|
| COMM 112 | Understanding Media and Social Change | 3 |
| COMM 200 | Introduction to Media Writing | 3 |
| COMM 375 | Principles of Strategic Communication | 3 |
| Professional Specialization Electives: | 12 | |
| Business and Professional Speaking | ||
| Photography for the Media | ||
| Principles of Design For Media | ||
| Advertising Creative Strategies | ||
| Media Planning | ||
| Specialty Writing | ||
| Critical Approaches to Popular Culture | ||
| Digital Media and Society | ||
| Convergence Media | ||
| Public Relations Campaigns | ||
| Advertising Campaign Practicum | ||
| Risk and Crisis Communication | ||
| Total Credits | 21 | |
Minor Requirements and Notes
- Student enrollment is limited to one degree program offered by the Department of Communication.
- A minimum of 9 credits must be taken at NDSU.