COMM 476. Advertising Campaign Practicum. 3 Credits.
This course challenges students to apply the knowledge they have gained in previous advertising classes. Specifically, students will design an advertising campaign including market research, creative execution, media planning, and account management. Prereq: COMM 376 or 377, COMM 470. Restrictions: Restricted to Communication professional majors and minors.
...434, 436, 437, or 476. This history course...Introduction to Anthropology) or COMM 216 (Intercultural Communication...