MRKT 670. Services Marketing. 3 Credits.
This course focuses on management and strategic issues as they relate to the marketing of services. {Also offered for undergraduate credit - see MRKT 470.}.
This course focuses on management and strategic issues as they relate to the marketing of services. {Also offered for undergraduate credit - see MRKT 470.}.
Print this page.
Download PDF of the entire 2024-2025 Catalog
All pages in 2024-2025 Academic Catalog.