Marketing Analytics Certificate
Minimum Required Credits: 12
| Code | Title | Credits |
|---|---|---|
| BUSN 380 | Analytics for Business Decision Making | 3 |
| MRKT 320 | Foundations of Marketing | 3 |
| MRKT 466 | Digital Marketing Analytics | 3 |
| Elective (pick one): | ||
| MRKT 450 | Marketing Research | 3 |
| or MIS 340 | Applied Business Intelligence | |
| or CSCI 473 | Foundations of the Digital Enterprise | |
| or MIS 479 | Business Data Mining and Predictive Analytics | |
| Total Credits | 12 | |